Exelement is a B2B transformation consulting firm.

Our vision is to become the premier CRM and marketing automation partner for European B2B companies.

Our technology partners

How can we help?

With our team of experts in B2B transformation, technology, and integrations, we help our clients grow faster and improve customer experience by putting CRM solutions into action.

Drive better sales opportunities

We help you operate smarter by aligning your marketing and sales, mapping customer journeys and leveraging insights.

Boost your business opportunities

We help you identify which activities directly lead to sales, and how to maximize each touchpoint for better returns and lower customer acquisition costs.

Increase your customer lifetime value

We help you strategize and implement the best ways to secure those lasting customer relationships.

Our services

Ready to revamp your CRM for the modern era? We'll collaborate to analyze your customer journey, ensuring that your internal processes, systems, teams, and data integrate seamlessly to enhance customer satisfaction and unlock your full revenue potential.

Strategy

Guide your audience effectively by creating a clear plan, adjusting content and channels to connect with specific groups, building strong customer relationships while increasing revenue.

Technology

Our expertise spans top marketing and sales technologies like Adobe Marketo, Salesforce, and HubSpot. With our system-agnostic approach, we ensure you receive the perfect-fit solution for your organization.

Integrations

Leverage all your different systems and data sources to automate processes, make smart decisions and improve customer experience. With our fully managed integration platform as a service, we can help you get your integration up and running fast, securely, and accurately.

Operations

You'll get the help you need. We guide you through the marketing and sales transformation journey and work in close contact with your teams and selected partners .

Case studies

Infront Finance

Infront Finance creates a seamless lead management process and boosts sales and marketing efficiency with Marketo and CRM integration

This case study explores the implementation of Marketo, a leading marketing automation platform, and a bi-directional integration across three systems, Marketo, Freshsales CRM and Salesloft using Exelement SyncCloud.

Euro Finans

Euro Finans - UC and HubSpot integration Case Study

This case study explores a two-part solution (HubSpot app development & platform integration) designed to create a bespoke integration between HubSpot CRM and UC.

What our clients are saying.

“Our experience with Exelement has been very positive. We have partnered with them for years on issues related to Marketo and Salesforce. In addition to living up to "Bridging the gap between brand & CRM", they offer expertise and professionalism in Marketing Automation.
I recommend Exelement to anyone who needs help with Marketo and Salesforce.”

Nikola Djurickovic

Marketing Automation Specialist, Dun & Bradstreet

“Exelement always have great solutions and quick help when it comes to HubSpot sales processes and automation!
The service is on top!”

Nathalie Lundberg

Inside Sales Representative, Aspia

“Exelement has provided Marketo support for my team for several years now, from day to day campaign rollout to program buildout to brand work, and I've found them to be consistently knowledgeable and responsive, as well as delivering on requests in a timely manner. They are also good at adding value, often suggesting different ways of doing things which we may not have considered. Fully recommended.”

Andrew Rackstraw

Senior Global Marketing Automation Manager, Snow Software

“Exelement have been a constant support for the work we have done across Pardot + Salesforce. They not only helped upskill our team but also gave us guidance on setting up a solid foundation for success across our marketing automation, reporting, and attribution. Truly a pleasure to work with!”

Anatoliy Hoff

Demand Generation Manager, Kognity

“The Exelement team is super knowledgeable, and resourceful, and has a war chest full of additional items to help any organization meet its HubSpot needs. As an executive leader within the org, I've experienced multiple HubSpot and Salesforce buildouts; however, I've never worked with such as helpful/responsive partner as Exelement.”

Christopher L. Hackney

Director of Operations, It’s A Secret Med Spa

“I wholeheartedly endorse Exelement SyncCloud for fruitful HubSpot integrations and eagerly anticipate future collaborations.”

Zoran Mitrovic

CDO, Euro Finans

“Our experience with Exelement.co has been consistently outstanding. As a company heavily reliant on Marketo and Salesforce for our marketing and sales operations, we've turned to Exelement.co multiple times over the years for their expertise in these areas.”

Alexander Emtemark

Head of Marketing Nordics, Worldline

“I would really recommend cooperation with Exelement.co as they always have a desire to help/serve/improve in the best possible way and respond in a very professional manner.”

Anna Malmberg

Marketing Automation Specialist, Roxtec

“Working with Exelement was the right decision. They instinctively knew what we wanted to do and how to configure FreshSales, Marketo, and the synchronisation to make that happen.”

Mark Baker

CMO, Infront Finance

Our team

At Exelement, we're a premier marketing technology consultancy based in Sweden. Our team comprises certified experts in Marketo, HubSpot, Salesforce, and Pardot, along with seasoned professionals who have served as sales managers and CMOs. With our wealth of experience and expertise, we're here to guide your business towards digital success.

Meet our people

Ready to make your Exelement move?

Let's talk

Featured case study

Our technology partners

Marketo

HubSpot