Exelement EI – AI-powered sales intelligence
Exelement Enrich AI is a service that collects company and technology data from trusted third party providers and turns it into a structured, ready-to-use sales package inside your CRM.
From raw data to sales-ready insights with AI
Our service Exelement EI eliminates endless manual research and helps your team make smarter, faster decisions. Each step is designed to simplify your workflow and increase accuracy in every sales interaction.
Every record is automatically validated, enriched, and summarized directly in your CRM. You get sales-ready battlecards and recommended messaging angles. Everything your team needs to start relevant conversations with prospects.
Elevate your sales momentum
Do you want to go form messy, incomplete data into structured data with contextual insights your team can use to drive sales today?
I’m done with manual research
Why teams choose Exelement EI
The results Exelement EI creates
01
Eliminating manual research
Reps waste hours collecting company info. EI automates enrichment and updates every record in minutes.
02
Cleaning up messy CRM data
Outdated, incomplete data kills efficiency in the sales process, forcing sales reps to put hours into manual research about prospects. EI gathers data for you.
03
Stop inconsistent outreach
Different reps, different messages. EI delivers ready-made battlecards and insights for consistent, effective outreach.
04
Enables relevant stakeholder messaging
Stop guessing when to reach out. EI spots “why-now” triggers so your team contacts leads at the right moment to increase conversion.
05
Increases CRM adoption
When data isn’t useful, people stop using it. EI turns your CRM into an active sales tool your team actually relies on.

How Exelement EI (Enrich AI) works
Our service Exelement EI removes endless manual research and helps your team make smarter, faster decisions. Each step is designed to simplify your process and increase accuracy in every sales interaction.
01
Trigger
The process starts automatically when a form is filled, an opportunity is updated, or a manual trigger is activated in your CRM or marketing automation system.
02
Validation
The system checks for duplicates, validates email quality, and flags existing customers – ensuring clean data and no wasted outreach.
03
Data enrichment through integrations
Exelement EI connects to trusted data sources of your choice, such as D&B, Creditsafe, BuiltWith, Wappalyzer, Proff, AllaBolag, and more niche databases such as procurement databases, or other verified databases of your choice to gather company, procurement and technographic insights.
What makes this service unique: Exelement EI is unique thanks to the combination of multiple data sources that is required from your perspective in combination with AI, and integration into your CRM. This is not only data moving from various data sources into your CRM, but adding AI insights and suggestions based on your business and ICP.
The result: verified, contextual, and sales-ready data that’s then used to automatically create battlecards, prioritize contact order, and suggest personalized messaging angles
What makes this service unique: Exelement EI is unique thanks to the combination of multiple data sources that is required from your perspective in combination with AI, and integration into your CRM. This is not only data moving from various data sources into your CRM, but adding AI insights and suggestions based on your business and ICP.
The result: verified, contextual, and sales-ready data that’s then used to automatically create battlecards, prioritize contact order, and suggest personalized messaging angles
Ready to make your CRM sales-ready?
See how Exelement EI cleans, enriches, and activates your data for smarter sales.
Book a demo
FAQ – Common questions about Exelement EI
What kind of data sources does Exelement EI use?
We can connect to multiple verified sources of your choice, including Proff, Creditsafe, D&B, LinkedIn, BuiltWith, and other trusted 3rd party data sources. Every enrichment follows GDPR and data-compliance standards.
Does it integrate with our CRM?
Yes. Exelement EI connects with major CRM and Marketing Automation platforms. It can be triggered by manual updates, on form submissions, lead creation, or opportunity updates – all automated.
How long does setup take?
A standard setup takes 1–4 weeks depending on data sources and CRM integrations. You’ll start seeing enriched records in your CRM almost immediately after activation.
Is the data GDPR compliant?
Yes. Exelement EI operates within GDPR frameworks and works with company data primarily and uses only legitimate, compliant data sources.
Can we test it before full rollout?
Yes. Most clients start with a limited pilot enrichment scope to measure data quality and workflow impact before scaling.
How do you setup our ICP and business model?
During the setup, we will give the Exelement EI instructions on your target customers, which databases to connect to and more. We also configure the triggers, when it should do what and the tone, etc on the data presented for your sales team.
Book a demo of Exelement EI
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