Blog

What is Revenue Operations (RevOps)?

Siloed teams, messy data and systems that don’t talk to each other. It slows everything down and frustrates your soon-to-be clients. RevOps fixes that by methodically aligning people, processes, and systems around the customer journey. Here’s how.

AI + RevOps: How Artificial Intelligence Is Changing Revenue Strategy Forever

AI identifies gaps in the customer journey and drastically reduces time spent on repetitive administrative tasks. When used well, it supports scalable growth without sacrificing the crucial human connection that drives strong customer relationships. Find out more about how AI is helping RevOps teams work smarter.

Turn Marketing and Sales into a Revenue Engine

Does your organization struggle with outdated systems, siloed departments, and inefficient processes that prevent you from leveraging your marketing and sales efforts? You are not alone, and the problem is fixable.

Q1 Lead Strategy for Sales & Marketing

Whether your focus is on lead generation, customer retention or a combination of the two, every new year needs a revitalized sales and marketing plan to map out how your teams will stay on track to achieve those goals. Here are a few best practices in lead management to prepare sales and marketing for Q1.

Qualify Leads with Sales and Marketing

Knowing how and when to qualify your leads has an impact on all of your marketing and sales efforts. It should function as a well-oiled machine, making sure your sales cycle is healthy and fully operational. When it comes to improving the lead qualification process, it starts with aligning your sales and marketing teams. Here are 3 ways to do just that.

Digital Transformation Aligns Marketing and Sales

Any time we look to change the status quo, there will be roadblocks, hurdles, and growing pains. But when it comes to aligning internal organizations in marketing and sales (and customer service), the struggle can pay off hugely. But no organization, or leadership should be looking to make these changes and shift internal processes without looking at how it can be done most effectively. This is why digital transformation is not only critical for successful marketing/sales alignment, but it should in fact be a primary focus - then the alignment will come more easily.

Align Sales and Marketing to Drive Growth

When it comes to modern organizations in any industry, internal processes that align with executing the overall business strategy have always been a no-brainer. It makes sense then that an extension of this includes the alignment of sales and marketing as organizations push to create better experiences for prospective customers, and have more control over every touchpoint during a customer journey. 

Discover the latest product updates, announcements, and articles from the Exelement team

Some of our clients

Get in touch with our team.

We love to listen, and we are eagerly waiting to talk to you regarding your project.
Gamla Brogatan 32, Stockholm