July 1, 2021
June 29, 2021

Account-Based Marketing 101 with Marketo Engage

Welcome to the world of ABM, or account-based marketing — whether you’ve never heard of it, are currently in exploration mode, or could just use a light refresher course, here is some essential info you need to know about account-based marketing and how Marketo Engage supports ABM programs.

In this infosheet you’ll learn:

  • What ABM is and how it differs from traditional lead generation
  • How ABM benefits marketing teams and helps align your sales team
  • How Marketo Engage can supercharge your ABM strategy

In association with our partner Adobe

Account-Based Marketing 101 with Marketo Engage

Welcome to the world of ABM, or account-based marketing — whether you’ve never heard of it, are currently in exploration mode, or could just use a light refresher course, here is some essential info you need to know about account-based marketing and how Marketo Engage supports ABM programs.

In this infosheet you’ll learn:

  • What ABM is and how it differs from traditional lead generation
  • How ABM benefits marketing teams and helps align your sales team
  • How Marketo Engage can supercharge your ABM strategy

In association with our partner Adobe

Whether you’re new to ABM or just want a refresher course, check out this infosheet, Account-Based Marketing 101 with Marketo Engage, and get all the essentials to help you supercharge your ABM strategy.

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