Lead Management

Grow your customer base and revenue

What is lead management and why is it important?

Lead management is the process of attracting, capturing, qualifying, and nurturing potential customers for your products or services. It involves using various strategies and tools to generate leads, such as online marketing, email campaigns, social media, webinars, events, referrals, and more. Lead management also involves tracking and analyzing the behavior and preferences of your leads, such as their level of interest, readiness to buy, pain points, and challenges. By doing so, you can segment your leads into different categories and tailor your communication and offers to their specific needs and goals.

Lead management is important because it helps you to:

Build trust and rapport with your prospects
Increase your conversion rates and sales
Reduce your marketing and sales costs
Improve your customer satisfaction and retention
Grow your brand awareness and reputation

How to implement lead management in your business?

Lead management is not a one-time activity, but a continuous cycle that requires planning, execution, evaluation, and optimization.

How can we help you with lead management?

If you are looking for a reliable and effective solution for lead management, you have come to the right place.

We are a team of experts with 20 years+ experience who can help you to:

Design and implement a customized lead management strategy for your business
Capture and qualify your leads using the best tools and techniques
Hand over your leads to your sales team in a timely and efficient manner
Analyze and optimize your lead management process and results

With our help, you can generate and nurture more leads, increase your sales, and grow your business. Contact us today and get a free consultation and a quote.

Ready to take your Lead Management to the next level?

Whether you're a startup or an established enterprise, we have the expertise to elevate your brand and drive meaningful connections.

Speak with our expert Lead Management team today

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Companies We've Helped With Strategy

Infront Finance

Infront Finance creates a seamless lead management process and boosts sales and marketing efficiency with Marketo and CRM integration

This case study explores the implementation of Marketo, a leading marketing automation platform, and a bi-directional integration across three systems, Marketo, Freshsales CRM and Salesloft using Exelement SyncCloud.

What our clients are saying.

“Our experience with Exelement has been very positive. We have partnered with them for years on issues related to Marketo and Salesforce. In addition to living up to "Bridging the gap between brand & CRM", they offer expertise and professionalism in Marketing Automation.
I recommend Exelement to anyone who needs help with Marketo and Salesforce.”

Nikola Djurickovic

Marketing Automation Specialist, Dun & Bradstreet

“Exelement always have great solutions and quick help when it comes to HubSpot sales processes and automation!
The service is on top!”

Nathalie Lundberg

Inside Sales Representative, Aspia

“Exelement has provided Marketo support for my team for several years now, from day to day campaign rollout to program buildout to brand work, and I've found them to be consistently knowledgeable and responsive, as well as delivering on requests in a timely manner. They are also good at adding value, often suggesting different ways of doing things which we may not have considered. Fully recommended.”

Andrew Rackstraw

Senior Global Marketing Automation Manager, Snow Software

“Exelement have been a constant support for the work we have done across Pardot + Salesforce. They not only helped upskill our team but also gave us guidance on setting up a solid foundation for success across our marketing automation, reporting, and attribution. Truly a pleasure to work with!”

Anatoliy Hoff

Demand Generation Manager, Kognity

“The Exelement team is super knowledgeable, and resourceful, and has a war chest full of additional items to help any organization meet its HubSpot needs. As an executive leader within the org, I've experienced multiple HubSpot and Salesforce buildouts; however, I've never worked with such as helpful/responsive partner as Exelement.”

Christopher L. Hackney

Director of Operations, It’s A Secret Med Spa

“I wholeheartedly endorse Exelement SyncCloud for fruitful HubSpot integrations and eagerly anticipate future collaborations.”

Zoran Mitrovic

CDO, Euro Finans

“Our experience with Exelement.co has been consistently outstanding. As a company heavily reliant on Marketo and Salesforce for our marketing and sales operations, we've turned to Exelement.co multiple times over the years for their expertise in these areas.”

Alexander Emtemark

Head of Marketing Nordics, Worldline

“I would really recommend cooperation with Exelement.co as they always have a desire to help/serve/improve in the best possible way and respond in a very professional manner.”

Anna Malmberg

Marketing Automation Specialist, Roxtec

“Working with Exelement was the right decision. They instinctively knew what we wanted to do and how to configure FreshSales, Marketo, and the synchronisation to make that happen.”

Mark Baker

CMO, Infront Finance

Ready to make your Exelement move?